Vince Manze’s legendary passion for innovation and excellence has set the gold-standard by which marketing, advertising and promotion is measured.
As Co-Founder and Co-President (with John Miller) of The NBC Agency, which services all of NBC UNIVERSAL divisions – News, Sports, Olympics, Domestic and International Syndication, NBC.com and even GE itself, Mr. Manze established broadcasting’s most robust and successful marketing department.
Vince Manze was later made President of NBC Scheduling and Program Planning and, ultimately, President of Creative Services for NBC Universal, working with all the NBC Universal properties.
As the Co-Founder of InVinceable Marketing, Manze now continues the same tradition of cutting-edge creative that has defined his work throughout his illustrious career. It should be no surprise that Mr. Manze and his creative teams are also the most honored in history, having received countless domestic and international awards and recognition from every major organization, including Emmy Awards for Best Commercial.
And for good reason.
As head of The NBC Agency, Manze was the driving creative force behind such landmark brand-building campaigns as “Must See TV”, “Save The Cheerleader, Save The World”, “If You Haven’t Seen It, It’s New To You”, as well as countless others.
Changing the Face of Prime-Time TV
Among Mr. Manze’s many accomplishments during this time was NBC 2000, the wholesale redesign and reformatting of prime-time TV, which included creation of the “credit squeeze” to link and promote “lead-out” programs.
Mr. Manze was also the only NBC executive with a concurrent development deal, allowing him to create and produce original programming, including the prime-time and nationally syndicated network series “She Spies”, “The Guys Next Door” and “TV’s Funniest Families”, as well as numerous prime-time specials.
More recently, as President of NBC Universal Television Creative Services, Manze served as the in-house Creative Director to NBC Universal’s television properties, new media and program development divisions. In this position, Manze was tasked with integrating sales and marketing initiatives, developing cross-platform opportunities, creating and implementing marketing, sales and digital concepts and providing ideas that would bridge all of NBC Universal’s content creators and suppliers.
Mr. Manze’s award-winning launch campaign for “Hellboy II” remains a textbook study in successful multi-platform marketing.
After founding InVinceable Media in 2010, Manze created and wrote ABC’s celebrated branding campaign “The ABC House” which integrated the network’s stars in a series of comedic promos incorporating the memorable slogan “Your Favorite Shows Live Here!”
Under the InVinceable Media banner, Manze has recently launched the online comedy website UpChuckle.com, sold a sitcom pilot to ABC and served as a Creative Consultant to several major media organizations.
InVinceable Marketing, founded by Vince Manze and Rick Squire in 2012, now serves as the marketing arm of its parent company, InVinceable Media.
In the words of one industry leader, “Vince Manze is the only Media Executive and Creative Director whose unprecedented accomplishments have earned him his own brand!”
AWARDS AND HONORS
Mr. Manze has received three Emmy’s for ‘Outstanding Commercial’, two for his work on The Olympics and another for the launch of an internet portal. He has also been repeatedly honored with ‘The World’s Best Commercial’ from the prestigious International Broadcasting Awards (IBA) as well as Broadcasting and Cable’s ‘Brand Builder Award’ and Ad Age’s ‘Marketing 50 Award’.
Manze also received the PromaxBDA organization’s ‘Campaign of Distinction’, the same international association that named John Miller and Vince Manze the ‘Marketing Team of the Year’ and presented Manze with its ‘Marketing Maverick Award’.
As a tribute to his remarkable career, Manze was recently named ‘Entertainment Marketer of the Year’ by Advertising Age, inducted into Temple University’s prestigious ‘Alumni in the Media’ Lew Klein Hall of Fame and honored with the coveted PromaxBDA Pinnacle Award for his incomparable lifetime achievements in the entertainment industry.
Mr. Manze is a member of the Writer’s Guild of America (WGA), The Academy of Television Arts and Sciences (ATAS) and PromaxBDA.